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CHANGE YOUR WORLD |
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Business Television Network |
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Definitions |
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Business Television Network takes Corporate Communications to the next level. |
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Business Television Network is a unique provider of creative and technical communication solutions for business. Our production group designs world class business communication presentations while our network group creates innovative distribution channels for target audiences. Whether you want to reach Peer Marketplaces... Shareholders... Consumers... Government... or Employees... Business Television Network designs, produces and delivers. |
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Whether you are in technology, manufacturing, government, retail or service business, medical or education, Business Television Network has creative solutions for your communication needs. |
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Business Television Network employs marketing, graphic design and video professionals in our creative studio, providing a unique synergy of talent for our clients communication needs. |
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Our creative studios are available to assist your company with Video solutions (including; Video for Broadcast, Video for Webcast, Corporate Video, Customer Service Video, Product Launches etc), Web design solutions (including; Podcasting, Video On Demand, eLearning productions etc.) and Print design solutions. |
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Yes, our creative team is available to video and document your corporate events, seminars, interviews and round tables. We can also provide professional hosts to moderate interviews and panel discussions. |
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Credit for 'Women in Technology'™goes to our host 'FM' (a.k.a. The Cable Lady™) who developed the program concept for this broadcast series. The series, currently in pre-production spotlights the groundbreaking contributions that women are making in many areas of science, technology, industry and healthcare. |
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The 'Heart and Soul" of a company comes from the vision and values of the companies directors. How well they are able to communicate core values to their employees, clients, and customers is the essence of good corporate communication. Negative publicity should be considered an opportunity. It's a wake up call to reevaluate your internal processes and make improvements where you are able. It's also an opportunity to put a 'Face on Your Business' as you honestly reach out and tell your side of the story. Be a company of excellence. |
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Corporate communication is defined as: Communication which goes to your staff, other organizations and the public. |
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It's purpose is to strategically communicate to audiences through public relations and advertising. This may involve newsletters, educational material, video, crisis management, special events planning, and media distribution, to name some of the better known platforms. Building product value, name recognition and credibility are key concerns of integrated corporate communications. |
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Sound Corporate Communication promotes: 1)Strong corporate culture. 2)Coherent corporate identity. 3)Reasonable corporate philosophy. 4)Genuine sense of corporate citizenship. 5)Appropriate and professional relationships and responsible ways of communicating in a crisis. 6)Understanding of communication tools and technologies. 7)Sophisticated approaches to global communications. 8)Brings corporate values to life. |
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A podcast is a generally an audio file distributed over the internet for playback on portable media players and computers. The de facto file standard is .mp3, however .wav, .mov and .wma files are also in use to a lesser degree for podcasting.The term podcast, can refer either to the content itself or to the method by which it is syndicated; the latter is also called podcasting. The host and/or author off a podcast is often called a podcaster. |
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A webcast is a media file distributed over the Internet using streaming media technology. As a broadcast it may either be live or recorded, similarly, a webcast may either be distributed live or recorded. Essentially, webcasting is “broadcasting” over the Internet.The generally accepted use of the term webcast is the "transmission of linear video content over the Internet". Video-on-demand falls into the category of webcasting. |
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The distribution of corporate communications to target audiences across public and proprietary multi-media communications channels. |
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Web site © 2008 entrepreneurial Spirit LLC |
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